Free Certified Pega Decisioning Consultant 8.8 Exam PEGACPDC88V1 Exam Practice Test

A bank has been running traditional marketing campaigns for many years. One such campaign sends an offer email to qualified customers on day one. On day five, the bank presents a similar offer if the first email is ignored.If you re-implement this requirement by using the always-on outbound customer engagement paradigm, how do you approach this scenario?

• Create two segments to identify the target audience for each of the two offer emails: day one, and day five. Set up two schedules per day for the two segments.
• Create an action with a flow that contains two Send Email shapes, one for each email. Set appropriate wait times between the shapes.
• Configure the primary schedule to run daily and let the artificial intelligence (AI) choose the best action based on engagement policies.
• Configure a primary schedule for the original offer email and setup an ad-hoc schedule to send the second email.

MyCo, a telecom company, notices that when customers call to check on bill status, 80% of the time, they received the wrong offer promotion, leading to customer dissatisfaction. The company decides to boost customers' needs in the prioritization formula, to improve sales in the current quarter.Which arbitration factor do you configure to implement the requirement?

• Context weighting
• Business weighting
• Propensity
• Business value

U+ Bank presents various credit card offers to its customers on its website. The bank uses AI to prioritize the offers according to customer behavior. With the introduction of the Gold credit card offer, the offer click-through propensity decreased to 0.42.What does the decrease in the propensity value most likely indicate?

• Similar customers do not qualify for the offer.
• Similar customers show interest in the offer.
• Similar customers purchase other offers.
• Similar customers ignore the offer.

To access a property from an unconnected component, you use the

• customer-dot-property construct
• property value
• component-dot-property construct
• dot-property value directly

U+ Bank's marketing department currently promotes various home loan offers to qualified customers. Now, the bank does not want to show offers on a customer's account page if the customer has already received three home loan offers in the last two weeks.What do you need to define to implement the business requirement?

• Applicability rules
• Customer contact limits
• Suppression policy
• Volume constraints

You are the decisioning architect on an Al-powered one-to-one customer engagement implementation project. You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.What factor do you consider in the prioritization expression?

• Predicted customer behavior
• Offer eligibility
• Customer contact policy
• Offer relevancy

Which of the following reasons explains why a customer might receive an action that they already accepted?

• The action suitability conditions are not defined.
• The volume constraint is not set to exclude previously accepted offers.
• The suppression rules are not defined to exclude previously accepted actions.
• The actions are filtered based on eligibility.

1yCo, a telecom company, wants to start promoting data plan offers through SMS to qualified customers. The marketing team needs to ensure that the outbound run always uses the latest customer information.What do you configure to implement this requirement?

• Select the Refresh the audience checkbox.
• Trigger an external Extract-Transform-Load (ETL) process.
• Select a different audience sample with a similar profile.
• Run the starting population segment daily.

MyCo, a telecom company, wants to introduce a new group of offers called Tablets for all customers. As a decisioning architect, which two valid actions do you create? (Choose Two)

• Tablet serial number
• Netflix subscription for 12 months
• Tablet operating system
• 5% discount on the price

MyCo, a telecom company, recently introduced a new mobile handset offer, MyFone 14 Pro, for its premium customers. As the bank has financial targets to meet, the business decides to boost theMyFone 14 Pro offer.As a decisioning architect, how can you ensure that the MyFone 14 Pro offer is prioritized over other offers?

• Increase the business weight of the MyFone 14 Pro offer.
• Increase the starting propensity of the MyFone 14 Pro offer.
• Increase the context weight of the MyFone 14 Pro offer.
• Increase the business value of the MyFone 14 Pro offer.