Free Salesforce Certified Marketing Cloud Engagement Developer Exam MCE-Dev-201 Exam Practice Test

Which AMPscript function returns the result of interpreted code within a code block and includes the result in the rendered content, where the code block is located?

• V
• Output
• TreatAsContentArea

A developer wants a link to be dynamic based on subscriber attributes. Rather than create numerous links, the developer uses AMPscript to set the link's value as a variable. The variable will be used within the <a> tag. What should thedeveloper do within the <a> tag to ensure clicks are tracked for the variable? Choose 2

• Wrap the variable in a RedirectTo function
• Ensure the Conversion attribute is 'true'
• Wrap the variable in a v function
• Include a variable for the Alias attribute

An email requires custom AMPscript to append the subscriber's zip code to a link in theemail. A field name zipcode already exist in the sending data extension. Its important Marketing Cloud tracks subscribers who click on the link. Which two AMPscript functions should be used in the setup?Choose

• 2Lookup
• Contact
• RedirectTo
• HTTPGet

Northern Trail Outfitters has created subscriber attributes including AGE underProfile Manager within their Enterprise 2.0 account.How would a developer retrieve subscribers over 30 years of age?

• The data cannot be retrieved with a query
• Create a filtered Group of subscribers with AGE more than 30
• Create a query thatreferences the _Subscribers data view
• Create a query that references the _EnterpriseAttribute data view

A developer is using the REST Authorization Service to obtain an OAuth access token. Which method should be used to include the access token in the API requests

• Include the header x-access-token: your_access_token
• Include as a query parameter access_token=Y0UR_ACCESS_TOKEN
• Include the header Authorization: Basic your_access_token
• Include the header Authorization: Bearer YOUR ACCESS TOKEN

A company needs to retrieve a large number of rows from a data extension via the API. Which two solutions would optimize the performance?Choose 2 answers

• Use the REST API instead of the SOAP API.
• Use the AMPscript API functions on a CloudPage.
• Use the ContinueRequest feature.
• Use a SimpleFilterPart to retrieve small sets of relevant data.

A developer is building an integration with the Marketing Cloud API. In which two ways should the Client ID and Client Secret credentials be stored? Choose 2

• Set credentials as environment variables in the application platform
• Pass credentials in URL parameters over HTTPS
• Set credentials as variables in application source code
• Storecredentials in a key management system (KMS)

A marketer is troubleshooting why an email send's tracking information is not available in Sales Cloud. The marketer confirms MarketingCloud Connect is installed properly. What should be confirmed next to continue troubleshooting the send's tracking information?

• The audience was a Salesforce Data Extension containing the appropriate SFID
• The email was sent to the All Subscribers list
• The tracking destination folder was set to My Tracking
• The audience was built using a Triggered Send Data Extension template

Northtrn Trail Outfitters (NTO) wants to import a data file. It will be uploaded at regular intervals to their Enhanced FTP Account where an automation will import the file Into a data extension. NTO requires the file to be encrypted.Which two file encryption options are supported when importing data files to Marketing Cloud? Choose 2 answers

• PGP encryption
• RSA encryption
• GPG encryption
• AES encryption

Certification Aid wants to encrypt data stored in Marketing Cloud. It is fine if unencrypted fields arevisible to Marketing Cloud and Salesforce users, but the underlying data should be encrypted at rest to prevent physical data theft. Which encryption method should be chosen? Choose 1.

• Tokenized Sending
• Asymmetric Encryption
• Transparent Data Encryption
• Field-Level Encryption