Free Salesforce Certified Strategy Designer Exam Certified-Strategy-Designer Exam Practice Test

Cloud Kicks (CK) wants to prototype and test the value proposition for a potential new business venture. When gathering customer feedback on the prototype, which question should CK seek answers to when determining if the business model is viable?

• Would customers recommend this to a friend?
• How would customers improve the experience?
• What are customers willing to pay?

A project team led by a strategy designer has just facilitated 3 weeks of user research. What should thev do to identify kev insights?

• Plot insights on a 2x2 diagram of effort and impact, and align with stakeholders.
• Ask each team member to create insights based on their expertise and support with collected quotes.
• As a team, spend time affinity mapping, spotting patterns, and surfacing surprises.

At a project kickoff, the strategy designer wants to get ideas from all stakeholders to use as hypotheses. The designer runs a sketching activity with the multi-disciplinary group, asking everyone to sketch. They give everyone fat markers and sticky notes, and set a timer for 5 minutes of sketching. What is the reason why marker choice is important?

• They anonymize the sketches so that stakeholders cannot judge others' drawing abilities.
• They ensure stakeholders can fit detailed sketches on a sticky note in the allotted time.
• They enable stakeholders to focus on generating ideas rather than detailing UI.

A design team presents their vision for a new product, and their executive team has some fundamental questions about how the product strategy will drive business outcomes. What should the strategy designer do to address these concerns?

• Collect feedback and use it to define constraints for a new co-creation activity with stakeholders.
• Share stories from research that show the design team understands the customers' needs.
• Provide a breakdown of the strategy, linking features with consumer benefits and outcomes.

A strategy designer at Cloud Kicks is assigned to a new project team with mixed backgrounds from around the company. How could a kickoff meeting help align the project team before they begin working together?

• Create a social contract and promote a detailed plan for how to execute on the new teams charter.
• Outline chain of command and set ground rules for how to properly execute design thinking methodologies.
• Facilitate activities to gain an understanding of each others' skills, communication styles, and expectations.

A global retailer has received customer complaints because items that are advertised sell out too quickly. There is a disconnect between marketing and fulfilment teams and their systems. Which tool should the strategy designer use to identify the root causes, dependencies, and opportunities for improvement?

• Service blueprint
• Journey map
• Stakeholder interviews

The call center at Cloud Kicks (CK) is receiving higher call volumes than usual, which is leading to longer wait times for customers. CK has decided to engage a team to address this. What should the strategy designer ask before framing the problem'?

• How does a competitor solve for a similar problem?
• What problem(s) is CK trying to solve?
• What new technology trends exist for customer service?

While conceptualizing a new footwear line, the design team gained feedback that both employees and consumers are seeking more sustainable products. Leaders need more rationale to justify the investment. Which values-based design principle should be used to reinforce this feedback?

• Create products from recycled materials.
• Use energy from renewable resources.
• Focus on creating enduring advantage

Claud Kicks (CK) has launched a new online store with special emphasis on improving user experience. Which metric should be used to measure user experience improvements achieved as on outcome of the redesign?

• Increased transaction volume
• Net Adoption Score (NAS)
• Customer Satisfaction Score (CSAT)

A pilot program for drone-delivered footwear reveals that while customers like the idea of this service, the cost of delivering it outweighs the price customers are willing to pay. Which criterion is not being met?

• Desirability
• Feasibility
• Viability