Free SAP Certified Technology Associate – SAP Emarsys Customer Engagement Implementation Exam C_C4H225_12 Exam Practice Test

What is an SSL certificate used for? Note: There are 2 correct Answer: to this question.

• It is used by the sender policy framework (SPF) to authenticate outbound emails.
• It is used by the SAP Emarsys Customer Engagement API for secure data transfer.
• It is used to implement SAP Emarsys Customer Engagement password authentication and IP restrictions.
• It is used to encrypt the access to SAP Emarsys Customer Engagement services and customers’ link domains.

You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?

• Real-time
• Weekly
• Hourly
• Daily

You want to prevent a specific coffee brand, "GALLO", from being recommended on your website, although it will still be available to purchase. How can you do this?

• Set available to false in product catalog for all products the brand.
• Use command (['exclude', 'brand', 'is', 'ALL']) on all pages.
• Use command (['include', 'brand', 'is', 'GALLO']) when requesting recommendations on coffee product’s pages.
• Use command (['exclude', 'brand', 'is', 'GALLO']) when requesting recommendations on coffee products’ pages.

You want to filter all contacts who made their last purchase on Black Friday. Which filter is correct?

• Days since last engagement
• Spent in the last 24 months
• Order(s) made X days ago
• Days since last purchase

Some web recommender widgets can be placed on any page in your website. What are some examples of these widgets? Note: There are 2 correct Answer: to this question.

• Also-bought widget
• Home widget
• Last-purchase widget
• Personal widget

Who is the Security Settings page of the Management menu available to?

• Account owners and administrators
• Account owners
• Operators
• Administrators

You want to provide an omnichannel experience to your customers by extending your webshop personalization experience to another channel. In this context, what is the recommended practice for identifying contacts?

• Use full name and email address as the unique identifier.
• Use the same identifier across all channels.
• Use different identifiers so you can better identify which contacts are coming from the new channel and your website pages.
• Enable SAP Emarsys Customer Engagement AI to automatically identify unique contacts.

You want to analyze your email response rates by domain level. Which reporting tab gives you a breakdown for the 10 most popular email providers?

• Customer Lifecycle
• Deliverability Reporting
• Revenue Analytics
• Trend Reporting

You are using a general registration form on your website. You want to know how many new subscribers complete the form each day. Where can you find this information?

• Smart Insight Data Quality
• Top Performing Program widget
• Registrations > Per Contacts Source
• Database Growth widget

What can the plus signs (+) in the Email Analytics Overview page mean? Note: There are 2 correct Answer: to this question.

• The campaign was sent with Send Time Optimization.
• The campaign has child campaigns (e.g., recurring or A/B test emails).
• These are your most successful campaigns.
• The plus sign can be expanded to show the preview.