Free Oracle Responsys CX Marketing Platform 2020 Implementation Essentials Exam 1Z0-1032-20 Exam Practice Test

There was an issue with the Event Data Feed export because its output was comma delimited, but the requirement was for it to be tab delimited.Where should you configure this specification?

• In the Connect Event Data Export configuration, in the Target Field section, select the 'Fields are delimited by' option.
• In the export wizards, under the Source section, select the option 'Comma delimited'.
• In the Account Administration screen, there is a section 'Accepted Delimiters'. Change this default to tab.
• In the Account Administration screen, there is a section 'Fields are delimited by', Change this default to tab.

Your client is interested in using Rapid Retargeter to implement email campaigns based on information about their known customers who have interacted with their website.Which three of these Composite Events are exposed for Rapid Retargeter? (Choose three.)

• products that were purchased
• products added to a shopping cart, where no additional event takes place
• products that were browsed/viewed, where no additional event takes place
• search strings entered into a website more than twice
• pages that were marked as favorite Reference http://www.oracle.com/us/corporate/press/2507127

You declared a field, FIRST_NAME, from your profile list in your campaign.What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?

• {FIRST_NAME} $
• $FIRST_NAME
• {FIRST_NAME}
• $ {FIRST_NAME}

You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.How should you input this information into Responsys?

• Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
• Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.
• In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
• In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is converted to a comma-delimited file before importing it.

You're creating an Opt-In form for your client. After a new customer submits the subscription form, you want to wait for 24 hours and then send them a follow-up email with a discount offer.How should you create a form rule to accomplish this?

• Create a form rule to trigger a custom event. Set up a program to listen for this customer event, wait for 24 hours, then send the follow-up email offer.
• Create a form rule that directs the new customer to a URL so they can enter their email address and request the discount coupon.
• Create a form rule to populate a table with the submitted data, then schedule a campaign 24 hours later to send all newly entered subscribers the follow-up email.
• Create a form rule that schedules a transactional email campaign with the offer 24 hours after each form submission.
• Create a form rule to trigger a follow-up email message to the form submitter. In the form rule, specify a 24-hour delay before sending the email.

Your client's email analyst advises you that recent reports show an increased soft-bounce rate of 6% for emails launched in the last 30 days. The analyst is worried about being flagged as having a bad reputation by some ISPs and wants you to suppress sending to soft-bounced addresses for the next 30 days.Which option should you use to handle the soft-bounce problem?

• Take the latest CED report to locate all soft-bounced addresses. Run a Connect job to change the DELIVERABILITY_STATUS_ field to U for those addresses so that messages will no longer be sent to that email address.
• Create a filter of all soft-bounced addresses for the last three email launches, save it as a PET, and use that as a suppression table for all email campaigns for the month.
• When defining audiences for the next month, add criteria in Filter Designer to suppress all email addresses that have soft bounced in the last 30 days.
• Manually change the DEVERABILITY_STATUS_ field to Undeliverable for any email that soft bounces.

You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library. You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.Which RPL code should you use to insert this document?

• <#assign banner='acme_marquee. htm'><#include 'cms: //contentlibrary/ ' + banner>
• <document='${//all content/. . /acme_marquee.htm}'>
• <$insertdocument 'cms : //contentlibrary/LOGOS/acme_marquee . htm'>
• <#include 'cms : //contentlibrary/LOGOS/acme_marquee . htm'>

Which three actions will change the EMAIL_PERMISSION_STATUS_ column for a prole list contact from opt-in to opt-out? (Choose three.)

• Recipient deletes a promotional email from the inbox.
• Use Set Data in a Responsys Program to change the EMAIL_PERMISSION_STATUS_ column in a profile list record from I to O.
• Recipient selects a Reply-to unsubscribe in a promotional email.
• Recipient registers a SPAM complaint for an email.
• Recipient inbox is full, so the promotional email is rejected by the server.

You are tasked with creating a new campaign using Email Message Designer and RPL. You developed HTML and RPL code.What are the next steps to create a campaign using the code as a base for the campaign in Responsys?

• Navigate to Campaign > Create Mobile SMS Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
• Navigate to Campaign > Create Classic Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
• Navigate to Campaign > Create Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.
• Navigate to Campaign > EMD Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.

You are creating a filter with many conditions in Filter Designer.What functionality in Responsys should you use to guarantee that your rules execute as you want?

• Use the RPL syntax and tags and include the rules to execute first inside these tags.
• Use the Enclosures feature: drag-and-drop rules in the enclosure in Filter Designer.
• You can only order the rules in the top-down order in which Responsys will execute them.
• Use the Parenthesis feature: drag-and-drop rules in the correct order between parenthesis in Filter Designer.